Branding & Identity
Vineyard Interior is an interior design & contractor company that has been serving Indonesia's real-estate and commercial industry for decades. As Indonesia shifts to vertical living, Vineyard Interior established an extension of their company focusing solely on apartment design. To reach the new generation of millennial tenants, they needed a new branding and a warm welcoming catalogue.
The new logo design conceptually projects its name Vineyard Interior with the letter V inside the letter I.
Aiming for a friendly approach to millennials, our branding and catalogue design revolves around the concept of fulfilling their need of a warm welcoming home that offers comfort from their busy work life as well as one that fulfils their clean aesthetic satisfaction.